We brought the Glow to Battersea Power Station with a radiant celebration of skincare, self-love, & serious glow goals.

The challenge

To celebrate Naturium’s dazzling debut into 500 Boots stores across the UK.

The experience

Working with Fifth House PR, we turned Malaysia Square into a beauty playground and made sure it was anything but ordinary. Think bold beauty Q&As, immersive and full of surprises experience that popped with personalities, and a whole lot of glow:

A GlowGetter Smoothie Truck serving glow-boosting drinks with skincare superpowers powered by smoothie experts Tease.

Free samples galore - Body Butter, Body Oil, Body Wash - all designed to make your skin sing.

Star power with founder Susan Yara and Olivia Attwood hosting a live Q&A.

Giveaways, Insta moments, and branded goodies that had fans lining up before we had even opened.